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ARIZONA OFF-ROADERS, OFFICIALS FIND DANGEROUS REBAR SPIKES IN TRAILS

Published on July 17, 2014 under Born To Ride
PICKERINGTON, Ohio -- Federal authorities in Arizona are warning off-highway-vehicle riders to be wary of trails in the Coconino National Forest near Happy Jack, Ariz., the American Motorcyclist Association reports. This past weekend, trail riders reported the tires of their all-terrain vehicles and off-road motorcycles were punctured by rebar spikes, sharpened and partially buried in trails heavily used by responsible enthusiasts and their families. No injuries were reported. But the sabotage endangers riders, hikers and even animals. "The end of the rebar has been flattened and sharpened to a point, and the exposed point has been painted to blend in…
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CALLING ALL CREATIVE KIDS TO ENTER THE “DO THE RIDE THING” VIDEO CONTEST – $8,500 IN PRIZES

Published on April 29, 2014 under Born To Ride
  Kids Helping Kids Ride Safe/Ride Smart   IRVINE, Calif., April 28, 2014 – With the busy summer riding season upon us, the ATV Safety Institute, the Right Rider Access Fund and the Motorcycle Safety Foundation's Dirt Bike School encourage kids to enter the "Do the Ride Thing Video Contest”. The contest, in its fifth year, runs June 1 to August 15, 2014 and offers 19 prizes totaling $8,500. Students ages 6 to 18 may enter. The winning videos will be used as public service announcements to highlight the importance of dirt bike and ATV safety.   "What better way to…
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ROHVA CALLS FOR SIDE-BY-SIDE SAFETY ON LABOR DAY WEEKEND

Published on August 28, 2013 under Born To Ride LifeStyle
E-Course and Behind-the-Wheel Range and Trail Training Recommended IRVINE, Calif., Aug. 28, 2013 – The Recreational Off-Highway Vehicle Association is reminding ROV enthusiasts to drive safely and responsibly this Labor Day weekend. ROHVA encourages enthusiasts to practice smart driving throughout the year and to be especially careful during holidays and vacations when trails and other riding areas tend to become much busier. “Labor Day weekend is a popular holiday with ROV enthusiasts and we strongly encourage them all to drive safely, respect other land-users, and preserve the environment while enjoying themselves,” said ROHVA Executive Vice President Paul Vitrano. “ROHVA’s free…
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ATV SAFETY INSTITUTE TRAINS MORE THAN 300 AT 2013 NATIONAL SCOUT JAMBOREE

Published on August 1, 2013 under Born To Ride LifeStyle
ASI Provides Boy Scouts of America with First-Ever All-Terrain Vehicle Training Sessions at Event IRVINE, Calif., July 31, 2013 – The ATV Safety Institute introduced 311 Boy Scouts to the positive experience of riding all-terrain vehicles (ATVs) at the 2013 National Scout Jamboree at Summit Bechtel Family National Scout Reserve in Piney View, WV. Despite several cancellations due to thunderstorms, ASI conducted a total of 46 ATV RiderCourses throughout the 10-day event, which marked the first time the BSA authorized a motorized activity at a Jamboree.   ASI offered the ATV RiderCourse to both Scouts and Venturers, young men and…
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ATV SAFETY INSTITUTE TO PROVIDE FIRST-EVER ATV TRAINING AT 2013 NATIONAL SCOUT JAMBOREE

Published on July 12, 2013 under Born To Ride LifeStyle
ASI Slated to Train Over 400 Boy Scouts and Venturers at Event IRVINE, CA, July 11, 2013 – The ATV Safety Institute will provide the Boy Scouts of America with ATV training for the first time ever at next week’s 2013 National Scout Jamboree, July 15 – 24, at Summit Bechtel Family National Scout Reserve in Piney View, WV. ASI will be on hand to run more than 50 ATV RiderCourses to train up to 408 riders over the course of the 10-day event.   The ASI ATV RiderCourse will be available to participants in BSA Venturing, a youth developmental…
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ATV SAFETY INSTITUTE REMINDS ENTHUSIASTS TO RIDE RESPONSIBLY WHILE CELEBRATING INDEPENDENCE DAY

Published on July 1, 2013 under Born To Ride LifeStyle
IRVINE, CA - July 1, 2013 – With the Fourth of July holiday falling midweek, many all-terrain vehicle enthusiasts are expected to celebrate their independence by taking a long weekend. As a result, the ATV Safety Institute and the major manufacturers and distributors of ATVs remind enthusiasts to ride safely and responsibly any time they ride an ATV, but particularly over the approaching busy holiday.   Enthusiasts of all skill levels can minimize their risk and increase their fun by taking the ASI’s half-day, hands-on ATV RiderCourse and interactive E-Course to better understand how to safely operate their ATVs. The…
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CALLING ALL CREATIVE KIDS TO ENTER THE “DO THE RIDE THING” VIDEO CONTEST – $8,500 IN PRIZES!

Published on June 3, 2013 under Born To Ride LifeStyle
Kids Helping Kids Ride Safe/Ride Smart Click the above image to view the “Do the Ride Thing” Contest Announcement Video IRVINE, CA – With the busy summer riding season upon us, the ATV Safety Institute, the Right Rider Access Fund and the Motorcycle Safety Foundation’s Dirt Bike School encourage kids to enter the “Do the Ride Thing” Video Contest. The contest, in its fourth year, runs June 1 to August 15, 2013, and offers 19 prizes totaling $8,500. Students ages six to 18 may enter. The winning videos will be used as public service announcements to highlight the importance of…
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RECREATIONAL OFF-HIGHWAY VEHICLE ASSOCIATION PROUD TO ADD HONDA TO ITS GROWING MEMBERSHIP

Published on April 23, 2013 under Born To Ride LifeStyle
Honda Customers to Benefit from ROHVA’s Safety and Advocacy Efforts   IRVINE, Calif., April 22, 2013 – The Recreational Off-Highway Vehicle Association extends a warm welcome to its newest member, American Honda Motor Co. A longtime supporter of the Motorcycle Industry Council, the Motorcycle Safety Foundation, the Specialty Vehicle Institute of America and the ATV Safety Institute, Honda brings a wealth of diverse manufacturing experience to ROHVA. By joining the organization’s six existing members, Honda will collaborate with ROHVA in its ongoing effort to promote the safe and responsible use of recreational off-highway vehicles (ROVs) in North America.   “We…
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AMERICANS FOR RESPONSIBLE RECREATIONAL ACCESS URGES INDY DEALER EXPO ATTENDEES TO SIGN UP TO HELP PROTECT ACCESS

Published on February 7, 2013 under Motorcycle News
  ARRA Helps Enthusiasts Effect Change in Public Lands Access Debate   Washington, D.C., Feb. 06, 2013 – Americans for Responsible Recreational Access will be available at next weekend’s 2013 Dealer Expo in Indianapolis, Feb. 15 – 17, to help register dealers and other industry professionals to join its efforts in preserving trail access for off-highway vehicle use. A grassroots organization representing millions of outdoor recreation enthusiasts in the fight against unnecessary land closures, ARRA urges all enthusiasts to register for free by stopping by the Motorcycle Industry Council’s Business Center (Wabash Room 3) or by visiting www.arra-access.org.   “Dealer…
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ATV Safety Institute Honors Veterans, Urges Enthusiasts to be Safe over Long Weekend

Published on November 8, 2012 under Born To Ride
IRVINE, Calif., Nov. 7, 2012 – The ATV Safety Institute and its members extend their gratitude and respect to all of our country’s veterans this Veterans Day weekend. With many other Americans also honoring and remembering our veterans while taking Monday off, ASI and the major manufacturers and distributors of ATVs encourage ATV enthusiasts who choose to ride over the long weekend to be safe and responsible. Those enthusiasts can minimize their risk while increasing their fun by taking the ASI’s hands-on ATV RiderCourse and interactive E-Course to better understand and enjoy their ATVs. Taking the hands-on ATV RiderCourse is…
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DO THE RIDE THING VIDEO CONTEST WINNERS

Published on October 12, 2012 under Born To Ride
IRVINE, Calif., Oct. 9, 2012 – Creative, cash winning kids from coast to coast are getting their videos on safe and responsible ATV riding posted online as public service announcements by the ATV Safety Institute, MSF’s DirtBike SchoolSM and the Right Rider Access Fund. A judging panel from ASI, Right Rider Access Fund and the National Off-Highway Vehicle Conservation Council (NOHVCC) selected the winners among dozens of entries from young enthusiasts nationwide, all aiming to highlight ASI’s Golden Rules of ATV Safety or the MSF DirtBike School’s Dirt Bike Riding Tips. David Atkins, an 18-year old from Edmond, Oklahoma, won…
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ROHVA Basic DriverCourse in California

Published on September 6, 2012 under Born To Ride
Recreational Off-Highway Vehicle Association Rolls Out Hands-On ROV Basic DriverCourseSM in California IRVINE, Calif., Sept. 5, 2012 - The Recreational Off-Highway Vehicle Association is now offering its new Basic DriverCourse in Southern and Northern California, helping ROV drivers become familiar with these increasingly popular machines and learn about safe and responsible use. The DriverCourse combines the free, online ROV E-Course, plus nearly three hours of closed-range driving exercises supervised by a licensed ROHVA DriverCoach. Click this video for a preview of the DriverCourse: Link to Video “After months of testing and development, we are rolling out the Basic DriverCourse to…
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ATV Safety Institute Encourages Enthusiasts to Work Hard, Have Fun and Always be Safe

Published on August 31, 2012 under Born To Ride
 ASI Continues to Support Responsible Riding as Labor Day Approaches IRVINE, Calif., Aug. 29, 2012 – As the Labor Day weekend nears, ATV enthusiasts all over the country are gearing up to trade their pavement-bound daily commuter for their favorite off-highway vehicle to take advantage of the three-day weekend. The ATV Safety Institute, along with the nation’s major ATV manufacturers and distributors, urges the 35 million riders currently operating more than 10 million ATVs across the U.S. to ride safely and responsibly this weekend and every weekend.   “Labor Day weekend represents the heart of the riding season for millions…
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ATV Safety Institute Urges Enthusiasts to Enjoy the Freedom of Riding Safely and Responsibly

Published on June 29, 2012 under Born To Ride
IRVINE, Calif., June 28, 2012 – The ATV Safety Institute and the major manufacturers and distributors of all-terrain vehicles encourage all ATV enthusiasts to practice safe riding habits over the Fourth of July holiday, as well as any time they ride an ATV. Because this year’s Independence Day falls on a Wednesday, extended weekends will be an option for the approximately 35 million riders operating nearly 11 million ATVs in this country. All of these enthusiasts can learn to ride safely while increasing their enjoyment by taking the ASI’s half-day, hands-on ATV RiderCourseSM and interactive E-Course to better understand how…
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OUTDOOR RECREATION TO BE $646 BILLION INDUSTRY NATIONWIDE

Published on June 15, 2012 under Born To Ride
Motorcycle Industry Council & Associations Participate in Study Showing Outdoor Recreation to be $646 Billion Industry Nationwide IRVINE, Calif., June 14, 2012 – The Motorcycle Industry Council, along with the Recreational Off-Highway Vehicle Association and Specialty Vehicle Institute of America, collaborated with the Western Governors’ Association and other outdoor industry groups to fund a report on the combined economic impact of motorized and non-motorized outdoor recreation. The findings of this first-of-a kind study show the outdoor recreation industry generated $646 billion in national sales and services in 2011. The joint study was released over the weekend at the WGA Annual…
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CALLING ALL KIDS

Published on June 6, 2012 under Born To Ride
Digital Buttons Help Spread the News About the “Do The Ride Thing” Video Contest IRVINE, Calif., June 5, 2012 – The ATV Safety Institute, the Motorcycle Safety Foundation Dirt Bike School and the Right Rider Access Fund are providing online digital buttons to help spread the word about the “Do the Ride Thing” Video Contest. The contest, in its third year, runs June 1 to August 15, 2012 and offers 19 prizes totaling $8,500. Students ages six to 18 may enter. The winning videos will be used as public service announcements (PSAs). The digital buttons come in both vertical and…
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