Women’s News

Building a Life You Love AFTER Losing the Love of Your Life

There are so many of us that have lost people close to us. From a spouse, partner, best friend, and family, it doesn’t seem to get any easier. I had the pleasure of speaking with Myra McElhaney who many of you have read her articles in Born To Ride magazine. Well, we are turning the tables and interviewing her about her successful book, “Losing the Love of your Life.” Why did she decide to write this book? “It’s been 10 years since I lost my husband. At this stage in life, I’m meeting more and more women who have lost…
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MOVE OVER SPA VACATIONS! MORE WOMEN BUYING MOTORCYCLES TO DE-STRESS

  Female motorcycle ownership increases as women discover motorcycling helps them find balance and peace in their lives Livingston, MT -- (March 4, 2014) -- More women than ever before are choosing motorcycling as their way to unwind and de-stress from their busy lives. Latest motorcycle ownership numbers, just released by the Motorcycle Industry Council, show female motorcycle owners rose to 12.5 percent up from 10.5 percent in 2009. This comes as no surprise to Genevieve Schmitt, founder and editor of the leading resource for female motorcyclists, WomenRidersNow.com. She has her pulse on the women's motorcycling demographic. "More than ever,…
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Riders Celebrate at AMA International Women & Motorcycling Conference

PICKERINGTON, Ohio -- The American Motorcyclist Association and the organizing team for the sixth AMA International Women & Motorcycling Conference would like to extend their sincere appreciation to the participants, speakers, vendors, sponsors and volunteers of the four-day event that concluded Sunday, July 29, in Carson City, Nev. "This was another fantastic gathering of women motorcyclists," said AMA Board of Directors Vice Chairwoman Maggie McNally. "I am awe-stuck by these women and their inspiring stories. They represent the most exciting development in motorcycling over the last decade." Conference organizer Tigra Tsujikawa agreed: "Women came from all over the country to…
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Wraps of HopeTM and Savvy ThreadsTM Announces New Additions “Butterfly Collection” of Head Wraps, Head Bands and Woman’s Apparel

Great Bend, KS - DesignWraps BrandsTM, the world leader in superior quality “Made in the U.S.A” headwear and woman’s apparel has announced new additions to the “Butterfly Collection” of their product line. Marketed under their Wraps of Hope and Savvy Threads brands, the “Butterfly Collection” consists of head wraps, head bands, riders’ beanies, woman’s tank tops and woman’s ¾  length sleeve v-neck  tops. Wraps of Hope and Savvy Threads are beautifully designed headwear and apparel comprised of the finest quality rib knits, burn outs and stretch fabrics in a vibrant color palette of rhinestones centered around black or white as…
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Harley-Davidson Women’s Destination Switchback Jacket

  Switchback Technology Delivers Cool and Warm Weather Performance MILWAUKEE (May 23, 2012) – Engineered with Switchback Technology, the new women’s Destination Switchback Jacket (P/N 98301-12VW, starting at $275) from the Harley-Davidson® MotorClothes® line delivers comfort in warm or cold conditions. The water-resistant nylon shell incorporates removable exterior panels that zip-off to reveal a poly-mesh jacket with stretch Cordura® side panels. Additional stretch Cordura® panels at the underarms complement the pre-curved sleeves, while adjustable cuffs and elastic waist straps for maximum comfort. For additional protection, pockets at the elbows, shoulders and back accept accessory body armor, and 3M™ Scotchlite™ Reflective…
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MIC to Host a Reception and Luncheon for Women in the Industry

American Motorcyclist Association Welcomes Motorcycle Industry Council luncheon at Women's Motorcycling Conference PICKERINGTON, Ohio -- The American Motorcyclist Association is pleased to announce that the Motorcycle Industry Council will be hosting a reception and luncheon for women in the motorcycling industry at the upcoming AMA International Women & Motorcycling Conference in Carson City, Nev. The event will take place on the opening day of the conference on Thursday, July 26, at noon in the Juniper Room at the Gold Dust West Hotel. "The Motorcycle Industry Council has been a wonderful advocate for women as motorcyclists in America, and we are…
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SUE FISH STANDS TALL AMONG ALL COMPETITORS

Pioneering female motocross racer Sue Fish to be inducted into AMA Motorcycle Hall of Fame PICKERINGTON, Ohio -- The American Motorcyclist Association Motorcycle Hall of Fame is pleased to announce the second member of the induction class of 2012. Pioneering female motocross racer Sue Fish, the 1976 and 1977 Women's National Motocross Champion, will be inducted into the Hall of Fame as part of the 2012 AMA Legends Weekend at the Red Rock Resort in Las Vegas, Nev., Nov. 16-17. "Sue Fish stands tall among all competitors for making a difference in motorcycling as an early pioneer in motocross, and…
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KAWASAKI GOOD TIMES™ STREET DEMO DAYS

Kawasaki Good Times™ Street Demo Days headed for sixth AMA International Women & Motorcycling Conference Early bird AMA member registration pricing ends today PICKERINGTON, Ohio -- The American Motorcyclist Association (AMA) is pleased to announce that Kawasaki Good Times Street Demo Days will be part of the demo ride program at the sixth AMA International Women & Motorcycling Conference in Carson City, Nev., on July 26-29. "Kawasaki motorcycles have a reputation for being sporty, trendy and well-engineered vehicles that every rider can appreciate," said Tigra Tsujikawa, AMA marketing manager. "We are excited that Kawasaki will be part of the demo…
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KYMCO USA DEMO RIDES AT INTERNATIONAL WOMEN & MOTORCYCLING CONFERENCE

KYMCO USA Demo Fleet Headed to AMA International Women & Motorcycling Conference PICKERINGTON, Ohio -- The American Motorcyclist Association is pleased to announce that powersports distributor KYMCO USA will provide scooter demo rides at the sixth AMA International Women & Motorcycling Conference. The conference will take place in Carson City, Nev., July 26-29. "KYMCO scooters are fun, practical and easy to ride," said Tigra Tsujikawa, AMA marketing manager. "With their automatic transmissions, they offer riders with little or no shifting experience a great opportunity to participate in the sport, and for more-experienced riders, they are an enjoyable and sensible approach…
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ADDITIONAL SEMINARS FOR 2012 AMA INTERNATIONAL WOMEN & MOTORCYCLING CONFERENCE

  AMA announces additional seminars for 2012 AMA International Women & Motorcycling Conference   PICKERINGTON, Ohio -- The AMA is pleased to announce additional seminar offerings at the 2012 AMA International Women & Motorcycling Conference. The conference will take place July 26-29 in Carson City, Nev. In keeping with the conference theme of "Ride Well," the seminar lineup includes topics that promote safety, health, awareness and preparation. "We are pleased to announce more additions to an already exciting seminar lineup at the AMA International Women & Motorcycling Conference," said AMA Marketing Manager Tigra Tsujikawa. "These seminars will offer something for…
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NEW WOMEN’S JOSIE 3-IN-1 MESH JACKET FROM HARLEY-DAVIDSON

Ultimate Warm-Weather Comfort with Allover Mesh Construction MILWAUKEE – When the weather turns hot, the new women’s  Josie 3-in-1 Mesh Jacket (P/N 97288-12VW, starting at $160) from the Harley-Davidson® MotorClothes® line delivers allover mesh construction for maximum airflow and comfort. It’s constructed from 100 percent polyester with a poly-mesh lining and features built-in pockets that accept accessory hydration packs for maximum cooling. Its removable windproof fleece hoodie with extended cuffs and thumb holes delivers added versatility in cooler temperatures and can be worn separately. Pockets at the elbows and shoulders accept lightweight, accessory body armor for increased protection. Available in…
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AMA INTERNATIONAL WOMEN & MOTORCYCLING CONFERENCE

 Early registration deadline extended for AMA International Women & Motorcycling Conference PICKERINGTON, Ohio -- The American Motorcyclist Association is pleased to announce that the deadline for early registration for the 2012 International Women & Motorcycling Conference has been extended through May 15 due to popular demand. The conference will take place July 26-29, in Carson City, Nev. "We have been thrilled with the response to the conference thus far," said AMA Marketing Manager Tigra Tsujikawa. "The extended deadline means that AMA members can still rack up significant savings for the next two weeks during member-only pre-registration." The discounted price of…
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