MIC | Born To Ride Motorcycle Magazine - Motorcycle TV, Radio, Events, News and Motorcycle Blog - Part 2

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RIDE TO WORK DAY

Published on June 18, 2012 under Born To Ride
Motorcyclists Nationwide to Celebrate Ride To Work Day on Monday   The Motorcycle Industry Encourages all Riders to Gear Up and Get Riding   IRVINE, Calif., June 15, 2012 - If you notice less traffic congestion on Monday, you'll most likely be able to thank the thousands of commuters everywhere who will be ditching their cars, trucks and SUVs and riding their motorcycles or scooters to work for the 21st annual Ride To Work Day on June 18th. According to the Ride To Work organization, Ride To Work Day has been organized annually since 1992 to increase public awareness of…
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OUTDOOR RECREATION TO BE $646 BILLION INDUSTRY NATIONWIDE

Published on June 15, 2012 under Born To Ride
Motorcycle Industry Council & Associations Participate in Study Showing Outdoor Recreation to be $646 Billion Industry Nationwide IRVINE, Calif., June 14, 2012 – The Motorcycle Industry Council, along with the Recreational Off-Highway Vehicle Association and Specialty Vehicle Institute of America, collaborated with the Western Governors’ Association and other outdoor industry groups to fund a report on the combined economic impact of motorized and non-motorized outdoor recreation. The findings of this first-of-a kind study show the outdoor recreation industry generated $646 billion in national sales and services in 2011. The joint study was released over the weekend at the WGA Annual…
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MIC DEVELOPS PROTOCOL TO HELP DETERMINE RANGE OF ELECTRIC MOTORCYCLES

Published on June 13, 2012 under Born To Ride
  MIC Offers Ongoing Support for Electric Vehicle Market IRVINE, Calif., June 12, 2012 – The Motorcycle Industry Council continues to extend its support to the growing electric vehicle market by adding “Highway” range test procedures to the previously adopted MIC recommended practice for determining the “City” riding range for electric highway motorcycles. Additionally, the MIC received agreement from the Society of Automotive Engineers (SAE) Motorcycle Technical Steering Committee to consider an SAE standard protocol for electric motorcycle range, based on MIC’s recommended practice. The new MIC recommended practice adds a “Highway Commuting” range test procedure and two constant speed…
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MOTORCYCLES AND SCOOTERS AS VIABLE TRANSPORTATION OPTIONS

Published on May 24, 2012 under Born To Ride
  Rep. Duncan Promotes Two-Wheeled Vehicles as Fun, Fuel-Efficient Choices for Many Americans Washington, DC - May 23, 2012 – Congressional Motorcycle Safety Caucus Member and House Highways and Transit Subcommittee Chairman John Duncan (R-TN) entered a statement to the Congressional Record on May 18 recognizing motorcycles and scooters as viable transportation options for many Americans. Previously, President Obama had proclaimed May 15 through May 21 as National Transportation Week. In the proclamation, the President recognized that America needs a safer transportation network that will provide more transportation choices. “As a Member of the Congressional Motorcycle Safety Caucus, I would…
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MOTORCYCLE INDUSTRY COUNCIL CONTINUES TO INCREASE MEMBERSHIP

Published on April 27, 2012 under Born To Ride
  Association Welcomes Eight New Member Companies   IRVINE, CA – The Motorcycle Industry Council recently welcomed eight innovative, diverse and well-respected powersports businesses as new member companies. Christini Technologies, Inc.; Duo Web Solutions; Innovative Motorcycle Research (IMR); KLIM USA; Modern Tire Company; Pied Piper Management Company, LLC; Rinehart Racing; and Vroom Network all were approved as new members by the MIC Board of Directors. “As MIC membership grows, so do the benefits that we are able to provide for all of our partners,” said MIC President Tim Buche. “These eight new member companies will enjoy access to our extensive…
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