Born To Ride LifeStyle

Race of Champions Auction

All Thirteen Panigale V4 S Bikes from the “Race of Champions” have been Auctioned on eBay • “Race of Champions” Panigale V4 S auction week marked by a crescendo of bids • Record-breaking bid of $139,000 USD for Troy Bayliss' bike • eBay auction followed by hundreds of thousands of enthusiasts Borgo Panigale (Bologna, Italy), August 2, 2018 – The “Race of Champions”, which saw Ducati riders fight for victory on the Panigale V4 S, was one of the most thrilling moments of WDW2018. Immediately after the race, the thirteen specially-built bikes were auctioned on eBay, with ever-higher bids capturing…
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American Flat Track Joins Rock Stars Theory of a Deadman for the 2018 Buffalo Chip TT presented by Indian Motorcycle

DAYTONA BEACH, Fla. (August 2, 2018) – In 2017, the inaugural Buffalo Chip TT blew fans’ minds – more than 10,000 of them. You had an honest-to-goodness American Flat Track national held on a built-overnight TT track snaking around the legendary Buffalo Chip amphitheater – which became the opening act for a packed-house rock concert in that same venue later that night.   It was a fusion of motorsports and music on one of the most legendary of all stages…and it became an instant classic.   This year, the Buffalo Chip TT presented by Indian Motorcycle promises all that and…
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AMA Motorcycle Hall of Fame Announces Class of 2018

Fans, family, industry will celebrate inductees on Dec. 7 in Columbus PICKERINGTON, Ohio -- The AMA Motorcycle Hall of Fame will welcome six new inductees in the Class of 2018 on Dec. 7 at the Hilton Columbus/Polaris in Columbus, Ohio. The 2018 AMA Motorcycle Hall of Fame Induction Ceremony will officially induct four-time AMA National Enduro Champion Terry Cunningham, stunt rider Gary Davis, flat track and road racing tuner Skip Eaken, MotoGP World Champion Nicky Hayden, flat track racer Clifford "Corky" Keener, and pioneering motorcyclist Mary McGee. "The AMA Motorcycle Hall of Fame Class of 2018 recognizes greatness in racing…
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A Lady and a Moose on a Harley

Diana Smith of Lexington, Virginia is a rural mail carrier. When not driving her Jeep on the mail route she rides her pearl white Harley-Davidson 883 Sportster with her 3lb 4oz Blue Chihuahua, Moose on the tank. Diana grew up in Daytona, Florida riding dirt bikes. She had brothers and her dad was a mechanic so being around cars and bikes was just a part of life. As a teen, she had a serious accident while riding on the back of a friend’s Yamaha 750 and spent a week in the hospital recovering from multiple injuries and broken bones. She…
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HARLEY-DAVIDSON ACCELERATES STRATEGY TO BUILD NEXT GENERATION OF RIDERS GLOBALLY

MILWAUKEE (July 30, 2018) – To inspire even more people around the world to experience the exhilaration of riding a motorcycle, Harley-Davidson today shared details of its “More Roads to Harley-Davidson” growth plan through 2022. In a fast-changing world with new consumer demands, these accelerated actions support Harley-Davidson’s 2027 objectives with increased focus and strategic investment to reinvigorate the U.S. business while accelerating the pace of international growth. “The bold actions we are announcing today leverage Harley-Davidson’s vast capabilities and competitive firepower – our excellence in product development and manufacturing, the global appeal of the brand and of course, our…
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AMA Hillclimb Grand Championship gets Underway July 28

Riders to battle for AMA No. 1 plates at Quaboag Riders Motorcycle Club in Monson, Mass. PICKERINGTON, Ohio -- The nation's best amateur motorcycle and ATV hillclimb competitors are set to converge on the Quaboag Riders Motorcycle Club in Monson, Mass., for the 2018 AMA Hillclimb Grand Championship, July 28-29. "We are looking forward to a weekend of intense competition and fun at this event," said AMA Track Racing Manager Ken Saillant. "The Quaboag Riders Motorcycle Club is an excellent venue, and I am sure the riders are going to put on a great show." In addition to competing for…
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Copperhead Lodge and the Great American Biker Bash

GREAT AMERICAN BIKER BASH AT COPPERHEAD LODGE by Paul Murray I have been through Blairsville many times, having ridden the roads in the North Georgia mountains, but I have never had the pleasure of staying at the Copperhead Lodge, eight miles west of Blairsville. It is a biker-oriented lodging that offers cabin-style homes that you can purchase or rent, complete with bike garages. It also provides accommodations at the beautifully designed lodge itself that has a full restaurant and bar. It was specifically designed as a bike-friendly place to stay while you enjoy your ride through the mountains. The second week…
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Take a minute and picture a motorcyclist.

Riding History: 3 Women Who Changed the Face of Motorcycling Jim Trumm Jun 26, 2018   Maybe you conjured a long-haired outlaw like Jax Teller from Sons of Anarchy. Perhaps you visualized Ewan McGregor and his motorcycle adventures abroad. Or possibly you thought of the last motorcyclist who shot past you on the Interstate. But chances are that you thought of a man—not a woman. Continue reading
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HOOLIGAN DANNY MISCHLER IS 2018 X GAMES MINNEAPOLIS CHAMPION

Jake Johnson Takes Bronze in Harley-Davidson Flat Track Race   MINNEAPOLIS (July 22, 2018) – Danny Mischler topped an all-Harley-Davidson podium in the Harley Hooligans final at X Games Minneapolis. Mischler, riding a modified Harley-Davidson Sportster motorcycle backed by Mischler Harley-Davidson of Beaver Dam, Wis., passed for the lead in a tough battle on a tight-and-rough 1/8-mile dirt track laid out on the floor of US Bank Stadium.   “Flat track racing is the original American action sport, and Hooligan racing gets down to the sport’s grassroots,” said Harley-Davidson Marketing Lead Eric Jensen. “The Hooligans put on a great show…
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August 6 Black Hills Harley-Davidson Kick-Off Party Highlights Black Hills Half-Mile

DAYTONA BEACH, Fla. (July 19, 2018) – There’s nothing like the annual Sturgis Motorcycle Rally, and there’s nothing quite like the Harley-Davidson Black Hills Half-Mile presented by Law Tigers Motorcycle Lawyers at Black Hills Speedway in Rapid City, SD on Tuesday, August 7.   Especially when you throw in a Monday night Kick-Off Party and Bike Night at Black Hills Harley-Davidson on the evening of August 6.   Known as the ‘fastest half-mile’ on the circuit, Black Hills Speedway – in action since the 1950s – always provides plenty of intense, ‘bar-bangin’ racing. Tickets, including general admission and two special packages (Turn-4 VIP and a Party Bus from the…
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Game Over Cycles Press Release

During last weekend's official celebrations of Harley-Davidson 115th anniversary, which took place in the capital of Czech Republic Prague, Polish company Game Over Cycles (GOC) won the prize in a competition organized at the event. The Recidivist – built by GOC world’s first tattooed motorcycle won the Special Prize at the Prague Custom Gallery 2018. Custom Gallery is a bike show as well as the most prestigious global exhibition of motorcycle customization whose heart is the American V-Twin engine and its derivatives. Organized as part of the H-D brand anniversary, the competition was conducted in an unusual way. The rules…
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Great American Biker Bash at River’s Edge in Gibsonton, FL

It's coming this Saturday, July 28, the Born To Ride Great American Biker Bash at River's Edge in Gibsonton, FL—featuring the Kid Rock tribute band Cowboy. Don't miss this party!
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Visit Copperhead Lodge in Blairsville, GA

Come out to Copperhead Lodge in Blairsville, GA
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The Tennessee Motorcycles and Music Revival

The Tennessee Motorcycles and Music Revival is a four-day event held at Loretta Lynn's Ranch and is all about motorcycles, music, comradery and the outdoors. It is held at the Ranch of one of the one of the most legendary country artists ever to play the world stage, Loretta Lynn. For overnighters wanting the true experience, hundreds of power hook-ups and acres of the ranch are available for RV's of all sizes all the way to the glamping tents and open land for primitive campers. There are also many hotels nearby. The hub of the event is at Honky Tonk…
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Corey Meyerson Named MIC Membership Advisor

IRVINE, Calif., July 10, 2018 – Corey Meyerson, former director of partnerships at MX Sports Pro Racing, has joined the Motorcycle Industry Council as Membership Advisor. Meyerson worked with the Lucas Oil Pro Motocross Series more than seven years, developing strong relationships with sponsors, vendors, media and others across the industry.   “Corey will give our membership division a boost of new energy,” said Tim Buche, MIC president and CEO. “The rapport she built with aftermarket and trade businesses will not only help the MIC recruit and retain members, it will help foster a common purpose and beneficial relationships among…
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In case you missed it … MotoAmerica at Road America

MotoAmerica at Road America Last month legions of race fans descended upon Elkhart Lake, Wisconsin June 1-3, for round 4 of the MotoAmerica road racing series. After a month-long sabbatical, riders and teams were eager to get back on the track and on the throttle. Reigning Superbike 1000 champ Toni Elias held a commanding lead in the points after the first three race rounds, but the challengers to his throne came stoked for battle. In Supersport 600 Valentin Debise returned to challenge class leader JD Beach in his first race weekend since a horrific crash at Daytona back in March.…
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