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HARLEY-DAVIDSON ADDS NEW CUSTOMER EXPERIENCES TO 74TH ANNUAL DAYTONA BIKE WEEK ACTIVITIES

Published on March 11, 2015 under Blog
HARLEY-DAVIDSON ADDS NEW CUSTOMER EXPERIENCES TO 74TH ANNUAL DAYTONA BIKE WEEK ACTIVITIES
Harley-Davidson Adds New Customer Experiences to 74th Annual Daytona Bike Week Activities • 2015 motorcycles on site - Road Glide®, Ultra Limited Low, Freewheeler™, CVO™ Street Glide® • Project LiveWire™ makes first-ever stop in Daytona • Photo opportunities with FX’s Sons of Anarchy™ motorcycle • Wounded Warrior Project® on site • Harley-Davidson Museum® highlights special 2015 Willie G. Davidson summer exhibit MILWAUKEE (March 6, 2015) - Harley-Davidson Motor Company is ready to roll into the 74th Annual Daytona Bike Week as the official motorcycle of the rally. All activities are from 9 a.m.-5 p.m. daily, March 7-14, at the Daytona…
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It’s Showtime – Love Jugs Hits the Road Beginning with Daytona Bike Week

Published on March 10, 2015 under Blog
It’s Showtime – Love Jugs Hits the Road Beginning with Daytona Bike Week
It’s Showtime Love Jugs Hits the Road Beginning with Daytona Bike Week Delray Beach, FL - Hammerhead Engineering, inventor of Love Jugs, the World’s Most Powerful Cooling System for Harley-Davidson motorcycle engines, announces its start of an aggressive schedule of live event exhibits, beginning with the 70th Annual Bike Week in Daytona Beach Florida, March 6-15, 2015. Enthusiasts will be able to see and buy all of the Love Jugs popular products at three different locations. Items include the original Love-Jugs cooling system available in the Slots and Bullets design. Both feature a high polish stainless finish that looks like show quality…
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Women’s World – Why Ride

Published on March 10, 2015 under Blog
Women’s World – Why Ride
WHY RIDE Why did I start to ride so many ask? I thought about my answer. As long as I can remember, the sound of a motorcycle would get me excited. When one passed me by, my heart would pound and I would imagine riding off into the sunset. My family continually told me ladies don’t ride motorcycles. I was told one too many times and simply decided I had to try it. I guess you can say I did it because I was told I couldn’t! How can I explain it, especially to those who have never ridden a…
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CRAVEN – What If?

Published on March 10, 2015 under Blog
CRAVEN – What If?
What if? What if you woke up one day in a very unusual world where all the surroundings, sounds, smells, visions and all things you are so very familiar with seem to have vanished? It’s not like you just went to sleep and never woke up; it’s more akin possibly to the feeling of confusion and uncertainty that one would experience after consuming some smoke, two bottles of Jack, and a 12-pack.  (Not that I am promoting the use of drugs or alcohol—but it’s always worked well for me!) So now that I have established a mysterious and somewhat vague…
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HARLEY-DAVIDSON ROLLS OUT INTEGRATED CAMPAIGN CELEBRATING RIDERS’ INDIVIDUALITY

Published on March 5, 2015 under Blog
HARLEY-DAVIDSON ROLLS OUT INTEGRATED CAMPAIGN CELEBRATING RIDERS’ INDIVIDUALITY   #RollYourOwn Redefines Perceptions of Harley Riders and How They Ride MILWAUKEE (March 4, 2015) – Today, Harley-Davidson Motor Company debuts “Roll Your Own,” an integrated marketing campaign that evolves the company’s efforts to break the stereotype of who rides Harley-Davidson motorcycles and how they ride them. Elevating the attitude and style of motorcycle riders across the United States, the new campaign features real Harley-Davidson riders and introduces the call to action of #RollYourOwn. “The new work shows there is no one way to ride a Harley,” said Dino Bernacchi, U.S. Marketing…
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NEW CONSUMER PRODUCT SAFETY COMMISSION REPORT REVEALS CONTINUED DECLINE IN ATV DEATHS AND INJURIES

Published on March 4, 2015 under Blog
Industry Remains Committed to National Safety and Training Programs   IRVINE, Calif., Mar. 3, 2015 – All-terrain vehicle injuries have declined significantly from 2007 through 2013 according to the U.S. Consumer Product Safety Commission (CPSC). The CPSC 2013 Annual Report of ATV Deaths and Injuries, released today, reports: “When considering the entire seven years together (2007−2013), CPSC staff found a statistically significant decreasing linear trend [for ATV-related injuries].”   The report also found that estimated ATV-related fatalities have declined each year from 2007 through 2013, but noted that data collection for 2010-2013 is ongoing.   In this latest report, CPSC…
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MOTORCYCLING IN THE 1970S by Richard Skelton

Published on March 3, 2015 under Blog
MOTORCYCLING IN THE 1970S by Richard Skelton
Motorcycling in the 1970s' is a series of five eBooks about motorcycling. The books are designed to be read together, but can also be enjoyed separately. The first volume, A Brief History of Motorcycling from 1887 to 1969, is a general history, swiftly told, of motorcycling in Britain from its beginnings at the end of the 19th century up until the dawn of the 1970s (interwoven to an extent with two-wheeled goings on in the USA and elsewhere). It charts motorcycling’s pioneering years, skips through two world wars, tells of social acceptability in the 1920s, hard times in the 1930s…
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Tic Toc Tic Toc – WAKE UP! – Women’s World

Published on March 3, 2015 under Blog
Tic Toc Tic Toc – WAKE UP! – Women’s World
Tic Toc Tic Toc – WAKE UP! Excuses are the poison potion of dreams. Tomorrow, next time, later, after this or after that happens … tic toc tic toc! Wake up! Life is passing you by. Life is not forever and that clock is ticking! No more waiting “IT’S YOUR TURN” now! Time to enjoy this journey of life. No matter where you are in life you have things to be grateful for, so hold your head high learn from past and present circumstances and let’s LIVE! We come up with so many excuses why we don’t do something right…
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Craven – Where has the Time Gone?

Published on February 20, 2015 under Blog
Craven – Where has the Time Gone?
Where has the Time Gone? I sit here in the trailer park writing a piece of prose that has nothing to do with the magazine or anything that my dedicated readers would be interested in whatsoever. My rants and raves are likely of no interest to any of ya’ll and it’s rare that I get a chance to simply sit down and express my true feelings. I keep these feelings to myself. All I can do is think back on the past and remember some of the good times that I had out on the open road. An adventure always…
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Spyke & Mike – Beep Beep Old Man

Published on February 20, 2015 under Blog
Spyke & Mike – Beep Beep Old Man
Beep Beep Old Man I hope y’all enjoyed the mild weather and did a lot of riding in the last month, my BTR friends. Both Gibtown and Thunder by the Bay were off the chain! If we’re lucky, Old Man Winter will stay away giving us more pleasant temperatures and no rainfall for Daytona. Mike stumbles past the sliding glass doors and onto the lanai. He turns to me and says, “Hell yeah! That's why we live here. I’ve grown old and can’t endure the cold, among other things. Speaking of which Spyke, take a moment from your basking in…
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Spyke & Myke – It’s Thanksgiving and Mike is at it Again

Published on February 2, 2015 under Blog
Spyke & Myke – It’s Thanksgiving and Mike is at it Again
It’s Thanksgiving and Mike is at it Again Check this out my BTR friends. After Mike’s mini electrocution at the Moorehead compound last month, he is slowly recovering to his abnormal self. It’s been three trips to the dentist to correct the fillings that melted, four trips to physical therapy to get some feeling back in his leg and butt cheek, and the ophthalmologist says his eye twitching will go away in years to come. … Me, I’m glad this pic isn't the before and after shot had I not fallen off the scooter seconds prior to Mike’s zapping. Instead,…
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Check out Mike’s latest epic failure my BTR friends

Published on January 30, 2015 under Blog
Check out Mike’s latest epic failure my BTR friends
Check out Mike’s latest epic failure my BTR friends. Craven invites Mike and me over to the Moorhead compound to check out his state-of-the-art theft deterrent system. Mike was all up for that as he is always looking for new ways to protect me from being stolen. We cross the big bridge and wind our way through the darkest parts of Temple Terrace and pull into the trailer park. Mike rolls up to the entrance of the Moorhead lot. The driveway is filled with trucks missing wheels, a van missing the back doors, and a couple of motorcycles missing various…
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Movie Review – Easy Rider

Published on September 5, 2012 under Blog
This month Born To Ride reviews the Iconic film “Easy Rider.” The ultimate in biker films, Easy Rider ventures beyond the ‘exploitation’ theme of similar films exposing the lifestyle of, and the counterculture of the late sixties. This film spawned countless look-alike exploitation pieces, and as a stand alone in its class it can be credited for the creation of the very lifestyle that a lot of us enjoy today. There is no reason for me to explain the plot of this movie. If you are reading this magazine, you have already seen it at least twice, and can remember…
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