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New Riders of Kawasaki Program now ‘Powered by the AMA’

New Riders of Kawasaki Program now 'Powered by the AMA' American Motorcyclist Association to provide ROK™ membership services PICKERINGTON, Ohio -- The Riders of Kawasaki motorcycle loyalty club has partnered with the American Motorcyclist Association, which will provide ROK™ membership services under the new ROK, powered by the AMA, program, jointly announced today by the AMA and Kawasaki Motors Corp., U.S.A. (KMC). ROK, powered by the AMA, marks the first time the AMA and a motorcycle company have joined forces in a membership-services alliance of this scope. "We welcome the opportunity to work with Kawasaki to ensure ROK members continue…
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Dealer Registration for 2016 American International Motorcycle Expo Experiences Significant Growth

Record Number of Dealer Attendees Signing Up IRVINE, Calif. (September 1, 2016) – With less than two months remaining until the fourth annual American International Motorcycle Expo (AIMExpo), dealer registration for the 2016 show has reached an all-time high, demonstrating exceptional year-on-year growth. This fall’s event, which will take place October 13-16 from a new North Hall location at Orlando, Florida’s Orange County Convention Center (OCCC), has seen registration grow to 148% of last year’s number for the same period. As a platform that brings together dealers, media, and consumers, much of AIMExpo is geared toward programs that enhance the…
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Find It Now GPS, The Original Security System Made In The USA! Ask Your Dealer For It!

Most of us have a lot of money invested in our two or three-wheeled motorcycles. Can you even imagine what it would feel like to realize that your bike has been stolen? If you get the ‘Find It Now’ device installed on your bike, there’s a good chance your bike will get back to you in an hour or two! Mike Conners, CEO and Founder of ‘Find It Now’ (FIN®) is the inventor of this invaluable item. I had the pleasure of speaking with him about his business and the Find It Now device. “I was in the automotive sub-prime…
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Danny Gray Launches “Design Your Own” Custom Seat Program

Danny Gray Launches "Design Your Own" Custom Seat Program Santa Ana, CA – Make a truly individual statement ... create your own personalized cover for your seat. Choose your stitch design, thread color, and even add inlay materials to compliment your bike, style, and personality. The hardest part is making up your mind. Danny Gray seats are handmade, with old world craftsmanship built into each one. But you’ve got to ride one to really experience what makes Danny Gray Seats so special. So start your journey today online or at your local dealer. It’s 6 steps and five minutes that…
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Paughco Returns to Las Vegas BikeFest as Sponsor of Artistry in Iron

Paughco Returns to Las Vegas BikeFest as Sponsor of Artistry in Iron, Master Builders Championship Las Vegas, NV - PAUGHCO, the industry leader in cool parts for Harley-Davidson, returns as 2016 sponsor for Las Vegas BikeFest - Artistry in Iron, Master Builders Championship. For the second year Paughco will provide prizes for 2nd and 3rd place in the build off as well as additional prizes for the "People's Choice" category. "We are so lucky to have Paughco back this year as a sponsor of Artistry In Iron, Master Builders Championship. With them providing these amazing prizes for our 2nd and…
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PowerSports Dealer Kickstart Seminars at AIMExpo

PowerSports Dealer Kickstart Seminars at AIMExpo Kickstart Track The Kickstart Track is designed to appeal to V-Twin Shops, Independent Custom Shops and Repair Shops. All the speakers have multiple years of hands on in their specific area of expertise. This track promises to provide relevant information and guidance to help you meet the daily challenges of running a small business in the motorcycle industry. Speakers include: Steve Barker Systems for Success Thursday 10/13/16 1:00pm – 2:15pm Deb Galletti Easy, Low cost Marketing Tips Thursday 10/13/16 2:35pm - 3:50pm Earl LeVere Protect your Products and Product Designs Thursday 10/13/16 4:10pm –…
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AIMExpo Custom Culture

AIMExpo Custom Culture Our Changing Industry, a Millennial Round Table Earlier this year a group of young industry professionals got together in Austin to talk about the challenges they face each day making a living in today’s motorcycle industry. There were about 30 people representing builders, OEM motorcycle manufacturers, aftermarket companies, promoters, media and more. The conversation was very sincere and intense. As the discussions developed so did the suggestions for different directions the industry might go in or should at least consider. The round table panel will include an elite cross section of Gen X and Gen Y motorcycle…
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PowerSports Dealer Kickstart Seminars at AIMExpo

PowerSports Dealer Seminars @ AIMExpo Kickstart Track The Kickstart Track is designed to appeal to V-Twin Shops, Independent Custom Shops and Repair Shops. All the speakers have multiple years of hands on in their specific area of expertise. This track promises to provide relevant information and guidance to help you meet the daily challenges of running a small business in the motorcycle industry. Speakers include; Steve Barker: Systems for Success - Thursday 10/13/16 1:00pm – 2:15pm Deb Galletti: Easy, Low cost Marketing Tips - Thursday 10/13/16 2:35pm - 3:50pm Earl LeVere: Protect your Products and Product Designs - Thursday 10/13/16 4:10pm – 5:45pm   Bob Kay: Passion Required  - Friday…
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FIN® ASSISTS IN RECOVERING STOLEN 2014 HARLEY-DAVIDSON STREET GLIDE

FIN® ASSISTS IN RECOVERING STOLEN 2014 HARLEY-DAVIDSON STREET GLIDE Springfield, MO - The Find It Now GPS theft recovery team received notice of a stolen 2014 Harley-Davidson Street Glide motorcycle. The FIN customer was on his way back home to Tennessee after attending Sturgis Bike Week with a friend, and stopped at a hotel for the evening. It was explained that the 2 riders positioned their motorcycles in an area of the parking lot which appeared to have adequate lighting and outside video cameras. The FIN customer woke up to alert messages on his phone that his bike was moved…
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ALL-NEW HARLEY-DAVIDSON MILWAUKEE-EIGHT ENGINE POWERS REIMAGINED TOURING MOTORCYCLE EXPERIENCE

ALL-NEW HARLEY-DAVIDSON MILWAUKEE-EIGHT ENGINE POWERS REIMAGINED TOURING MOTORCYCLE EXPERIENCE Newest Harley Big Twin Delivers More Performance and Comfort   MILWAUKEE (August 23, 2016) – The all-new Harley-Davidson® Milwaukee-Eight™ engine, ninth in the lineage of the company’s iconic Big Twin engines, delivers more power and an improved motorcycling experience for riders and passengers while retaining the iconic look, sound and feel of its predecessors. An all-new design, the Milwaukee-Eight engine offers quicker throttle response, more passing power, purer sound, a smoother ride and more of the feeling riders want from a Harley-Davidson Touring motorcycle engine.     “The guiding principle behind…
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California Becomes First State to Legally Recognize Lane Splitting

Gov. Brown signs A.B. 51, directing California Highway Patrol to draft guidelines PICKERINGTON, Ohio -- Gov. Jerry Brown signed A.B. 51 into law today, making California the first state to legally recognize lane splitting, the practice in which motorcyclists ride between lanes of traffic. The bill, sponsored by Assemblymembers Bill Quirk (D-Hayward) and Tom Lackey (R- Palmdale), grants the California Highway Patrol the authority to develop and issue lane-splitting guidelines in consultation with motorcycle safety groups and riders. "This is great news for motorcyclists in California and throughout the country," said Rob Dingman, president and CEO of the American Motorcyclist…
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MARVEL AND HARLEY-DAVIDSON CREATE CUSTOM SUPERHERO MOTORCYCLES

MARVEL AND HARLEY-DAVIDSON CREATE CUSTOM SUPERHERO MOTORCYCLES Harley-Davidson and Marvel have teamed up for a collection of 25 superhero and supervillain-inspired motorcycles, coinciding with Captain America's 75th anniversary. Harley-Davidson dealerships across Australia and New Zealand participated in creating custom bikes to celebrate characters like Thanos, Thor, Iron Man, Black Panther, Spider-Gwen and more. The custom motorcycles match some of Marvel's most popular characters with Harley-Davidson's most popular models. For instance, the Black Widow Iron 883 is "all blacked-out, stripped down custom aggression…[and] stands alone, an iconoclast, like the solitary Black Widow herself," while the Hulk's Fat Boy Lo is "big,…
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Born To Ride Babe of the Week – Sarah

Born To Ride Babe of the Week - Sarah Courtesy of http://floridas-finest-bikini-babes.com/
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Women Riders Weekend Bash

LAST CALL: The weekend of OCTOBER 7-10 2016 is for you ladies!! If you haven’t called Road Queen USA to reserve your spot in October you are missing out on a great time!  Oct 7th-9th is the Women Riders Weekend Bash where women from all over the country get together for a weekend full of rides, educational presentations, giveaways, meet and greets, music, dancing and so much more! We have reserved the whole Riverside Resort in Homosassa just for us ladies.  Registration is $125 and includes the Friday night banquet, goody bags, Saturday brunch, street strategies class, how to pick…
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Cooper Webb, Alex Martin and Jason Anderson to represent U.S. at 2016 FIM Motocross of Nations

  Cooper Webb, Alex Martin and Jason Anderson to represent U.S. at 2016 FIM Motocross of Nations PICKERINGTON, Ohio -- Three of America's top motocross riders will represent the United States at the Fédération Internationale de Motocylisme Motocross of Nations in Maggiora, Italy, on Sept. 25. Cooper Webb will race in the MX1 class, and Alex Martin will race in the MX2 class. Both racers ride Yamahas for the Yamalube/Star Racing team. Rockstar Energy Racing Husqvarna's Jason Anderson will race in the Open class. AMA Motorcycle Hall of Fame Legend Roger DeCoster will once again manage the team as it…
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FIN® ASSISTS COLORADO POLICE RECOVER STOLEN TRAILER WITH 2 MOTORCYCLES

FIN® ASSISTS COLORADO POLICE RECOVER STOLEN TRAILER WITH 2 MOTORCYCLES Denver, CO - At 4:19AM on On June 12, 2016, the Find It Now USA theft recovery team received notice of a motorcycle trailer theft. The trailer contained 2 motorcycles; a 2013 Harley Davidson Ultra, and a 2012 Suzuki GSXR1000 sport bike. While stopped overnight at a hotel outside of Denver, CO, the FIN customers, a couple traveling from Urbana, IL to Utah for vacation and bike touring, received a couple of alerts that movement was detected on both bikes. Upon checking the parking lot, they were dismayed to find…
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