THE MIC RiDE INITIATIVE NEEDS YOU TO HELP FIND THE NEXT GENERATION OF RIDERS

Published on January 8, 2018 under Born To Ride

AIMExpo

This past September, at AIMExpo presented by Nationwide, the Motorcycle Industry Council announced plans to launch a new program geared towards developing our next generations of new riders to help ensure the future of our industry. We need your help as a volunteer, introducing families to the exciting world of motorcycles and ATV through the MIC’s RiDE events.

RiDE is about offering a first ride experience by swinging legs over seats, getting behind the handlebars with professional guidance from RiderCoaches and Instructors, and creating the smile that will last a lifetime. The MIC RiDE initiative is in partnership with Feld Entertainment®, the global live entertainment company. RiDE will take place at various Monster Jam® events that features giant, high-horsepower trucks and pro drivers and attracts a strong family demographic.

We are looking for fun, energetic, and enthusiastic volunteers to share with new riders the joy of riding motorcycles and ATVs. The new rider experiences include demo rides, virtual reality programs, photo-ops and more. Volunteer to become a part of this groundbreaking program that offers an immersive, hands-on powersports experience to families and young people and creates our next generations of motorcycle and powersports buyers.

You will receive a commemorative RiDE T-shirt to wear during the event, a FREE ticket to the Monster Jam, a $50 gift card and most rewarding, the opportunity to spread the joy of motorcycling and ATV riding to the next generation of enthusiasts!

Please review this link for specific cities, dates and times of the events and to begin the registration process. You can email us volunteers@mic.org to answer any questions. Everything is better with friends! If you know someone that you think would want to join in the volunteer efforts, please feel free to forward this email to them.