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Steve Soffa Hits Sturgis with New 75th Anniversary Items Added to Collection

Published on July 23, 2015 under Blog
Steve Soffa Hits Sturgis with New 75th Anniversary Items Added to Collection

Steve Soffa Hits Sturgis with New 75th Anniversary Items Added to Collection

Sturgis, SD–It’s Sturgis TIME! In addition to his officially licensed Sturgis 75th Anniversary Collection of watches, timepieces and jewelry, Steve Soffa has created some brand new artistic jewelry offerings for women and men, adding to his already expansive line of collectables from this historic motorcycle event.

Soffa, long-known to the bikers, as well as the body art, motorsports and poker communities, for his wearable art lifestyle interpretations, was awarded the Sturgis 75th Anniversary license and launched a broad selection of jewelry collectables ranging from dog tags to limited edition timepieces. Now, with a collection of new jewelry creations, he has expanded the breadth of Sturgis 75th Anniversary selections.

“I wanted to be sure there was something for everyone because so many different types of people with different tastes are a part of Sturgis,” said Soffa. The 75th Anniversary Collection includes antique replica pocket watches, sport watches and commemorative items like the Rushmore Limited Edition timepiece and now includes a new group of leather and stainless steel bracelets, a braided leather and sterling silver bracelet, and a sterling silver dog tag with Soffa’s own skull and wings Sturgis logo. Prices range from $99 for a colorful sport watch to $1,175 for black diamond or ruby embellished sterling skull and flames dog tags. A men’s “Black Meteorite” Special Edition timepiece was added for $1,475. Customized pieces may also be developed upon request. All timepieces can be personalized with engraving if ordered in advance online for an additional nominal charge.

New pieces added to the Sturgis 75th Collection:
Woven leather & stainless bracelet, Flaming Skull dog tag, Meteorite Watch

The full collection can be seen at and visit Soffa’s Sturgis store locations on the first floor of Easyriders Saloon at 888 Junction Avenue or on the first floor in the Australian Room at One-Eyed Jack’s at 1304 Main Street. Both stores are scheduled to open July 22.

Soffa’s jewelry will also be awarded as trophies and prizes for a variety of Sturgis events and races including the Pappy Hoel Classic, AMA Supermoto Races, Dave Perewitz’ Custom Paint Show and Bike Shows from Bagger, Hot Bike and Street Chopper Magazines being held at Sturgis City Park.

About Steve Soffa:
For over two decades, Steve Soffa has been combining his visionary art, unparalleled craftsmanship, technical prowess and innovation in all his creations. These electrifying works are part of Soffa’s design in changing the way we view Time.

Soffa is a former Fortune 100 designer who has worked with distributors around the globe to create brand awareness for their products and services. His lines “Hardcore Watches” and “Artistry in Time” have become recognized as official timepieces in the biker industry. Since 2008, Soffa has captured awards in luxury brand design for his timepieces “Mechanical Madness, the diamond “Suicide King”, “Twisted Love”, “Ace of Pain”, “Lost Skulls”, and in 2015 PPAI Branding awards for his “Floracion En Vida (Life In Bloom)” watch and his custom watch design for Easyriders Saloon.

Soffa is also the official jeweler of the World Series of Poker, having designed the official Championship Bracelet in 2010, In 2015 Steve Soffa also became an official licensee of the Sturgis® Motorcycle Rally™ 75th Anniversary brand, with his line of commemorative watches and jewelry.

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